"The contribution offered by Lorenzo and Andrea was of great importance for the support provided to athletes even in a particular period between competition cycles and isolation due to covid. The most important part was to offer tools to the technical part to know the own athletes and above all to improve the vision of a coach. Remarkable the test to estimate the psychological and physical condition and the suggestions for developing one's own performance. "

Paolo Grassi
Head coach of the Academy Toscana F.I.R Italian Rugby Federation

"The Rally Raid races, among which the Dakar is the most famous, are the most exhausting of all Motorsport: their length and the hardness of the routes they put a strain on the body and mind of the participants. After two participations at the Dakar I felt the need to find a way to help me perform at my best for the duration of the competition. I approached MindUp Enhancement Psychology to try to make the most of my potential, the first sessions were exciting and I can't wait to complete the path and put into practice what I have learned. "

Fabio Del Punta - ITALY
Rally Raid, Paris Dakar, Driver

I have utilized the Enanchement Psychology method both at work and as an amateur in competitive sports.
It has helped me to better understand my actual potential, present yet latent, and express it to the fullest. I finally saw materialize what I knew was present in me, something I was unable to express and value.
In all this, Dr. Lorenzo Baldassarri was very valuable in making the implementation of the method simple by utilizing an effective and convincing approach, he overcome all my initial mistrust.

Massimiliano Corsini - ITALY
Manager, former Entreprenuer 

My goal was to become, one day, HR Manager. Within my professional career it was very important also to meet Riccardo Paterni, a "mover and shaker of ideas" (he defines himself as such and such he is), he introduced me to the world of HR Development.

PIERGIORGIO CIARELLI - ITALY
Senior HR Business Partner - AUTOMOBILI LAMBORGHINI SPA

My path with Lorenzo started from the need to eliminate the level of anxiety and stress that haunted me in the right before the competitions, bringing me physical discomfort with heartburn, headache and even a lack of desire to socialize and communicate with the team making me be perceived as unpleasant and averse to external eyes. Now, through the Enchancement Psychology, before important events, the anxiety I had in the past has been transformed into energy, concentration and determination, allowing me to have a broader view of the competition and also focusing on other aspects that I previously neglected.
 

I have found Riccardo to be a very creative and knowledgeable thinker and writer. When he commits himself to a project or an outcome, it will be accomplished. Riccardo is also a very driven individual who adheres to the highest values.

Professor Meir Russ - USA
University of Wisconsin 

I met Lorenzo in the field of Motorsport, we had different roles and I observed with great curiosity his application model of Mental Training on athletes; as soon as I learned that he had modeled this work also for those who want to express their potential in the business environment, I did not hesitate to throw myself into this path of empowerment psychology. I began to feel an immediate benefit: my potential, which I knew had but did not perceive as strengths, began to come out helping me to concurrently finalize an important work and university path.

Davide Antonelli - SPAGNA
Commodities Supply Planner - Nestle'

Riccardo's work is helping to foster the next generation of leaders who are prepared to take on the challenges of building businesses globally. His counsel to the executives in the University of Pisa International MBA program is an integral part of their experience in helping them to establish lasting relationships that create a social network asset. Riccardo is dedicated to helping the MBA executives realize their full potential. 
We have worked together to create synergies between the PhD Plus and the MBA program across the University research community. His insights into the inner workings of the organization, how to best navigate through the challenges, and his focus on accomplishing win win goals inspire me to want to do more to advance the practices of business education. My recurring question is "why not try", Riccardo's mantra response is "let's get started now and this is how we can do it". 
Riccardo is a true entrepreneur in the sense that he applies his practical insights to innovating higher education, an area that is typically resistant to change. He clearly demonstrates how effective he can be at breaking through barriers and getting to the essence of the value and focusing everyone clearly on moving the projects forward.
 

Working with Riccardo has been informative, enlightening, constructive and at times healty confrontational. He has always been open, honest (sometimes painfully so) and focused on agreed outcomes while retaining the flexibility that makes him so strong in the field of human resources. We came out of our project a smaller but stronger and more focused group. It has been a pleasure and I can recommend his services to all.
 

I met Riccardo during my MBA in university of Pisa as the first professor and I am happy we haven't lost touch. He helped me out in many of my difficulties in Italy which shows he is a caring person and as the career adviser and individual developer he helped me build up my self confidence and pushed me so I can move forward and I am glad he did. I can summarize what I learnt from Riccardo in one sentence that he once told me: "the right constructive attitude is paramount on this as on everything else”. People leave marks on our lives and I am glad Riccardo's mark on my life is a significant one. 

Hossein Moghaddam - IRAN
Marketing Technology Consultant - GroupM

I met Riccardo in Monza Circuit , and I have that feeling we have when we meet someone for the first time but you have the sensation to know him already.... 
The reason it is simple we both see the opportunities when they appear from a different perspective ... Riccardo is a real professional and he goes to the point in a matter of minutes, without wasting time... Thanks Riccardo for being a special person and I really hope we can do a lot of business together... See you around !!! Maybe in Mumbai soon!
 

Paulo Martins - SWITZERLAND
Founder & CEO - SWISS CUSTOM WATCHES SA